Our Story

Built by Operators. Driven by Creators.

Muse Group began with a simple but powerful idea: to be the bridge between international brands and the world’s most dynamic markets. Today, our flavour and fragrance trading is headquartered in Shanghai, where we manage our strategic sourcing relationship with MANE. From this base, we extend our reach through our regional hub in Hong Kong and our brand-building home in Sydney.

The Journey
For over a decade, we helped leading international brands like Volcom, Osprey, and MAM succeed in China’s complex eCommerce landscape. We built the infrastructure, the expertise, and the trust to make market entry possible. But we wanted to understand the journey from the other side. So, we became brand owners ourselves.

The Vaucluse Chapter
We created Vaucluse Fragrance, a luxury scent brand built on quality ingredients and sensory storytelling. This experience – selecting rare essences, crafting a brand identity, and connecting directly with consumers—transformed our perspective. Today, Muse Group is the only partner that combines decades of market access expertise, first-hand brand-building experience, and a strategic sourcing relationship with a global leader in flavours and fragrances.

Our Positioning
We don’t offer theories. We offer a proven path from ingredient to icon, across the most exciting markets in the Asia-Pacific.

我们的价值

精神
MUSE集团的精神即为在这里工作的伙伴们。他们的激情、他们的才华和他们的思想便是MUSE集团背后的引擎，正是由于他们个人的努力才转变成为了团队的价值。

道德
MUSE集团的成功是基于在处理与客户关系和人际关系时，我们的诚实、透明、正直及对隐私的保护，同时我们还有把共同的道德规范转化为信誉和结果的能力。

创新
MUSE集团区别于其他公司的明显不同，在于我们提供的高品质、创造力及创新性的服务。

表现
MUSE集团为争取优质的快速交付能力及质量结果而奋斗。为了达到这一目标，我们相信一个能够识别并加强我们员工的潜质及表现的工作环境是之分重要的。